Aligning Vision and Innovation
Genie is an Israel-based food-tech startup, with a vision to revolutionize the way we perceive meals and change our eating habits for good. The aim was to provide restaurant-grade meals at the comfort of people’s homes, making it swift and sustainable. Yet, with any innovative idea, there comes a set of technical challenges and that’s where Temy came in. With a reputation for brilliance in technology and understanding unique business requirements, Temy was perfectly positioned to step in and help Genie turn their dream into a tangible reality. Now, let’s take a deeper dive into how our partnership developed and the impact it made.
Assembling the Perfect Team
Back in February 2021, Temy and Genie began their journey. Our team, equipped with seven engineers and one project manager (PM), was assembled meticulously, considering the expertise needed. Among the team, we had two Flutter Engineers, a DevOps specialist, two Backend Engineers, two Quality Assurance (QA) experts, and a project manager. Our tech stack for this project included Flutter, Node.js, ReactJS, and AWS. It was important to get the mix right, as each member brought a crucial piece to the Genie puzzle.
The Genie system is an innovation that revolves around delivering dehydrated, restaurant-grade meals to a customer’s doorstep. These meals are then rehydrated and prepared for consumption within the unique Genie cooking pod. The pod cleverly uses three types of heat, precision microwave targeting, the company’s patented steam technology, and conduction heating via the cradle that holds the meal container, to cook each element within the dish perfectly.
The only thing that enters the pod is the steam or water supply, which reconstitutes the ingredients and acts as a directional mixer. This ensures the flavors are maintained while extending the meal’s expiry date, thereby reducing waste. However, the challenge wasn’t just about the cooking. It was also about creating a user-friendly mobile application that could serve as an intermediary between the backend and the cooking pod, allowing users to manage their accounts, their food preferences, and more.